HOW TO AVOID SCALP DRYNESS
So your scalp is tight and dry, but did you know your journey back to a healthy scalp begins with two very simple steps? Here’s what you need to do
First, we need to understand the cause. It all comes down to your scalp’s natural moisture defenses – if they’re damaged, it allows essential moisture to escape and your scalp to become dry.
And what can damage your scalp’s moisture defences? Usually, it’s dandruff irritating the skin. So let’s start there…
Step 1 – Tackle dandruff
If dandruff is the main culprit behind the damage causing your dry scalp, then you need to start with an anti-dandruff shampoo.
Use it regularly to keep dandruff at bay and you’ll be treating the root cause. Keeping up the routine is important too, because dandruff is what we call a recurring condition, so you need to stay on top of your symptoms.
And with dandruff under control, your body will be able to focus on repairing the damage to your skin cells to help restore your natural moisture barrier and keep essential moisture locked in.
2. Give your scalp a hydration boost
Now you’ve addressed the root cause, you can treat the immediate symptoms by adding some extra moisture to replenish the moisturized feeling your scalp has lost.
That’s where our specially formulated dry scalp shampoo comes into it’s own. As well as helping to get rid of dandruff, it helps relieves dry scalp¹ by providing extra moisture for your scalp and hair.
When compared to ordinary moisturizing shampoos, it locks in up to 75% more moisture².
You can also try our new version – Instant Hydration Shampoo. It starts working on contact and contains 3 moisturizers to help keep your hair and your scalp in good condition.
¹ caused by dandruff
² relative to the baseline, with regular use vs the leading competitive brand’s base variant